Cascade Asset Management - Member Spotlight

The member spotlight is on Cascade Asset Management as a valued silver-level member. For over 20 years, Cascade Asset Management has provided the most secure, responsible, and valuable IT asset disposition (ITAD) services available to businesses and institutions. Learn more about how Cascade is leading charge to create a circular economy. 

Cacade’s CEO Neil Peters-Michaud  and WasteCap Board Member identifies their ideal customer as “any Midwest-based business or institution with 500 or more employees which must adhere to strict data security requirements while disposing of its end-of-life IT equipment.” Tom Hermaidan (Sales Administration Manager) adds, “organizations looking to capture value from their used equipment are even more ideal, as they allow us to reuse rather than recycle, thereby cascading their gear to its next-best-use.” ​

As a company that embraces sustainable practices, Cascade provides clients with environmental impact data showing the recovery yield of electronic devices we process for reuse and recycling. Organizations can use this information in their sustainability reports to demonstrate their work toward zero waste and greenhouse gas reductions. Neil says, “we partner with WasteCap to assimilate this information with other waste reduction data to provide a more complete picture of the organization's sustainability efforts.” More information about our environmental reporting and related programs is posted at:  https://www.cascade-assets.com/environment.html 
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As with any  company focused on creating a circular economic model, challenges are prevalent.  The global shift in markets for recycling, including the impacts of import bans and trade tariffs, has created a significant disruption in the markets for many scrap materials (especially plastics) generated from the dismantling of end of life electronics. This is increasing the costs for recycling, which will impact consumers. The best alternative is to repair and reuse as much equipment as possible. Fortunately, Cascade has invested in test equipment, technical trainings, and repair services to help extend the life of computer equipment to generate more value for our clients and less waste for the planet.

Cascade, due to its outstanding reputation as a dependable, effective ITAD partner serving some of the nation's most recognizable companies, and its sustained 100% customer satisfaction rating, has been the natural choice for a number of large businesses recently abandoned by their ITAD provider. That and an effective sales and marketing strategy has begun a phase of growth for the company which should go beyond targets for 2019.